Digital Marketing and Graphic Design for Lending Mate Canada.
Digital Marketing
Marketing Assets Design
Marketing Video Production
Some of the marketing assets created
The video we created for Lending Mate Canada
The results of our campaigns with Lending Mate Canada
About the client
Lending Mate Canada is a guarantor loan company, offering personal loans from $2,000 to $10,000 to people with a bad or incorrect credit score. The borrowers guarantor acts as their credit.
Lending Mate is part of Richmond Group, a wildy successful investment company with over $1 billion in assets.
Services Used
Video Production
Ad Design
Google Ads
Facebook Ads
Instagram Ads
YouTube Ads
Requirements
Lending Mate needed to attract more customers in Ontario, British Columbia and Quebec. The goal was simple, incease the number of loans while staying under 20% CPA.
We successfully increased the amount of loans they were paying out by 54% in less than 2 months, increased traffic by 24% and increased their return on ad spend by 20%.
Google search ads was the driving force of our success, accounting for 70%+ of conversions. The personal loans market on Google is highly competitive with most companies having a practically unlimited budget which brought new many challenges.
Links
Website: www.lendingmate.ca
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Callie Wilcox – Memorable Merchandise
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Mike Wilson – The Garden Path
“I can’t recommend Evana Designs highly enough, they immediately grasped the raidon d’etre of my business and created a website which perfectly promotes it. My clients love the site and first impressions always count.”
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